HOW WAS IDEA BORN?

Eleven years ago one of Andrei Maximov’s friends, a CEO of a foreign oil&gaz corporation company in Russia, complained that it takes for his assistants a lot of time to find the birthday dates of his partners and colleagues in Russia. This short conversation gave an impetus to create a new information product. First it appeared as Maximov’s corporate gift for 2000 New Year. But surprisingly enough the calendar immediately became a best-seller.

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